SnapNames.com – Charged $69 but you only pay if they win the domain for you. You must order by 1:45 PM EST. If there are multiple bids, there will be a 3 day private auction held amongst those who backordered the domain with SnapNames.
GoDaddy.com – Only powerful if the domain expiring is with Godaddy (which can be checked using a whois lookup like www.who.is). They only charge $20, but refunds can only be used to place more backorders (credit).
NameJet.com – $59 with similar rules to SnapNames. There is a 12:00 PM EST cut off and there will be a 3 day private auction if multiple people backorder the domain through NameJet.
Dynadot.com – $15 with cut off 12:45 PM EST. 3 day private auction too.
Name.com – $49 but they refund you if they don’t get it. One backorder per domain, so there will be no auction.
DomainMonster.com – $65 after they get the domain.
Pool.com – $60 once they get it.
SnapNames, NameJet and Pool are the top 3 best domain drop catching services.
According to oDesk (now called Upwork) I currently have made 154 hires on their platform. Double that number to count for the hires outside of oDesk, on other platforms like Elance, Freelancer and forums. While I don’t claim to be an expert at hiring freelancer, I’m going to share some of my thoughts about the websites I’ve used to hire freelancers and why I like each one.
The biggest website is oDesk, which was founded in 2003. I’ve used this platform the most. It is very straight forward. This platform has a lot of spam applications. Basically, you will post a job and a bunch of freelancers will apply, without reading your posting, and they’ll just paste a cover letter. There are ways of dealing with this, like using Google Forms to qualify their interest. oDesk also has their own survey system built in but I like the capabilities of the Google Forms. Many of your applicants will not even respond because by the time they’ve finished spamming, they’ve lost track of all the jobs and what they’ve applied to. oDesk is planning to limit the number of applications that can be submitted per day, after Elance found success in doing that. oDesk recently renamed themselves as Upwork, likely to rebrand and remove all of the negativity surrounding their brand.
Elance is the sister company of oDesk and was founded in 1999. I tried their platform in the past but never stuck with it. Recently I tried it again after getting sick of the spam on oDesk and I’m starting to like it. Freelancers are limited the number of applications they can submit per day. This causes freelancers to take a quality over quantity approach to job application. Many will read and understand the job before applying. This is a big winner for me because I usually post complex jobs and I’m very particular the way something is made, especially when it comes to coding. With Elance you generally get a smaller amount of applications but they are higher quality. However, that doesn’t mean some coding jobs don’t get 15 or 20 applicants.
While I have not used Freelancer in a while and I did use it consistently for a few months, I think much of their platform is based on gamification. Your account starts at level 1 and as you have more activity, you gain experience which levels your account up. You can win rewards at higher levels which is kind of cool. I think the highest reward was a call with the CEO. That is kind of cool but I don’t really have any reason to talk to the CEO.
While I am really enjoying Elance, I still post to oDesk. The amount of responses that a data entry post on oDesk gets is overwhelming. You can find qualified data entry workers for $2/hour, and lots of them. I’ve had some jobs gets over 50 applications. However when it comes to a project that I am allocating a larger amount of time, effort and money into, I like to post on Elance because they give so many metrics about the freelancers. My favorite metric is likely the percentage of clients that rehire the freelancer. If a freelancer has done 20 jobs in the past 12 months and most of them were rehires from previous clients, I have a strong feeling that that freelancer is hard working, honest and knowledgable.
I’ve sold hundreds of expired domains to all sorts of private blog network builders in all industries. I notice many newbies fall in the trap of metrics, thinking that they should be trusted for all aspects. While Moz’s Domain Authority and Majestic’s Trust Flow are very helpful metrics, there are a number of other factors to consider.
Reason 1: Metrics depreciate on expired domains
I talked to Moz about their metrics to determine their accuracy on expired domains. They told me, once a domain is expired, the page authority will be set to 1 and the domain authority will depreciate a few points here and there until it’s at zero. This means a domain with good backlinks, will eventually end up with a domain authority of 1.
Reason 2: Most data sources won’t factor in all the domains
While Ahrefs has the biggest and most accurate database, their metric is rarely used and people usually use the metrics from Moz or Majestic which almost always have found less of your backlinks. If you could incorporate all of your backlinks to get a score, their metrics could be considered more dependable. Majestic’s TrustFlow accounts for spam the best of all metrics, while Moz’s Domain Authority can simply be manipulated by blasting high amounts of spam as tier 2 do follow links.
When should you use metrics?
Metrics should be used when comparing a massive amount of domains and you want to do a quick and dirty search through a heap of domains. Metrics can help you trim many domains that are believed to be weak from your list, but the accuracy will never beat a manual inspection of the backlinks a site has. I’ve seen domains with a do-follow contextual link from a Forbes article have a domain authority and trust flow of 1.
While automation is great, in SEO over the past few years, we have begun to notice that automated methods such as automated blog commenting is not as valuable as manually inspecting each blog and writing a unique, engaging blog comment. We should also use manual methods to sort through domains.
Business-to-business (B2B) marketing is a form of behaviour where a business sells a product or service to another business. Unlike business-to-consumer (B2C) marketing, B2B marketing doesn’t require many customers to generate a substantial income as the price point is generally much higher. The process of selling to a business rather than a consumer is not commonly discussed as it is much smaller compared to B2C marketing. Here are a few known methods of B2B marketing:
Like every other form of outreach, email outreach has a low success rate and generally followed up by another form of outreach. This simply involves sending an email directly to your target. Most businesses have an email address or contact form on their website, so this is also the easiest method. Since it doesn’t cost any money and their is no barrier to do it, it’s often overused and misused. Businesses have gotten used to receiving email outreach from offshore companies and this attempt is very difficult to pull off unless you have a unique approach and an awesome title and opening sentence.
This method involves a bit more skill and budget. You need to have a calling plan, which most marketers get through Skype for an affordable rate. For optimal performance, you also need to have an accent matching the country of the business you are reaching out to. So if you’re calling US companies, you generally have to hire someone from the US or Canada, or someone with an American accent which can be costly compared to email outreach.
Direct mail is the process of sending physical mail to your target. Currently, it costs $0.49 USD in the US and $0.85 CAD in Canada to send an envelope. If you decide to send a larger package, which will get more attention from the receiver, the price is only going to rise. Direct mail can receive the highest response rate but since it costs the most, it can be hard to make profitable.
Search engine optimization
This is one of the hardest to perform, but it can lead in a lot of interested buyers and inquiries. B2B search terms on Google generally have a very low monthly search count because the market by customer count is lower, but since the value per buyer is so high, it’s often overlooked by new B2B companies. These terms do have very large competition in most cases, and most established companies can afford to stay at the top and hold any newcomers out.
Industry media appearances
This is probably the most difficult method to pull off, because there’s not much info on it. By appearing in industry magazines, blogs and other publications, you can easily get in front of who you need to. For example, if you have a software that helps car dealers manage their inventory you might appear in a magazine geared towards car salesman and car dealerships. An article you might appear in would be something like “Top 5 inventory management software in 2016,” for example.
Recently I’ve been hiring a lot of graphic designers. Normally, I hire Fiverr when I’m bootstrapping to create a minimum viable product but this time I had a bigger budget and was not really sure where to look. After asking around, a number of people held firm and continued to recommend Fiverr. I told them if I can’t find a good logo designer soon, I will probably drop $100 on Fiverr and see if I like another of the 20 $5 logo concepts. However, this logo was needed for a large company with a reputation, and I wanted to get it professionally done to ensure I had rights to all the graphics used, as you never know on Fiverr if the seller illegally copied someone else’s work and when he’s based in India or another foreign country, he quite frankly doesn’t care. I needed a logo that could be shown on a 10′ by 10′ sign, embroidered on thousands of hats and jackets, and hung on many sponsor banners. After contacting a few freelancer designers that were recommended, they all had an excuse as to why they would not take on another logo order. I also knew 99Designs.com from back when I was just getting into the industry and was also recommended to find people on Dribbble. Let me explain my thoughts on Fiverr, 99Designs and Dribbble and why and when you should use each of them.
For budgets under $300, I’d recommend Fiverr. Fiverr is a marketplace where freelancers offer services for $5 each. I’ve used Fiverr to design almost a dozen logos, and a few apps. I generally only work with the most rated sellers. For logos, at least 100 ratings and 4.9 stars or higher. Sometimes, I’m in a hurry, and I’ll choose 24 hour turn around times, but those logos are never that great. Also, if they say “unlimited revisions” that doesn’t mean the logo will be good. It just means that they are aware that they lack that much creativity that the logo will probably be bad and you’ll have to walk them through how to make it better. You will need to include samples to reference and the colours you want. Always check the samples that they provided and their last 10 most recent reviews. Look for reviews that discuss repeat orders. Logos that take about 3 days are generally higher quality than otherwise. Although every project might not be a score, if you order a couple logos and follow my advice, generally one should fit your needs.
If your budget is in the $300-$1000 range, this is where you should be looking. 99Designers is a contest platform where designers compete to build you the best graphic. I’ve only done 1 contest on 99Designs and it was a fantastic success. It was for an established business, so the contest looked like a good opportunity to designers. Whereas a startup looks like a risky contest since you never know if the startup will change their mind and cancel the contest. If you guarantee a reward, you’ll remove that freight that the designer has and have a much higher chance at receiving many designs. You’ll also want to include samples of logos that you like. There are a number of pricing options. I chose the $299 plan, and it brought 200 concepts, more than most receive. You should comment and rate every design you receive to show the designers that you are a good, responsive, rational employer. You can contact support to extend your deadline, which will bring more submissions. Once you get 100+ submissions, you’ll be ready to move to the next phase of choosing the finalists. You should choose 6 designers. If you have trouble choosing, they also have a poll system where you can create a poll, and then share the link with your customers. I shared mine on Facebook and received 29 votes and comments. Upon completion, you’ll receive the the final work and the designer will sign the Design Transfer Agreement.
Lastly, our most expensive option, Dribbble is for those with a budget over $1000 for their logo. Dribbble is a social network for designers to show off their work and receive opinions from other designers. On here, you’ll find some of the top designers around the world such as Mackey Saturday, who designed the Instagram logo. To access these designers, you’ll have to pay a fee of $20 to search and email an unlimited amount of designers for the next 12 months. Being as naive as I am, I contacted a number of designers. Most of them took a few days to respond and the lowest quote I received was about $750. Another said $1150 per 2 Concepts with 2 Revisions on the concept of choice, then another $100 for an additional concept. Another for $3000-$5000, while another said his typical project is $6,500 for 5-7 concepts and two rounds of revisions. Mackey Saturday humbly declined and a number of others quoted in the $4000 range. Dribbble definitely puts you in contact with the best in the business and you can see how qualified they all are by looking at their work and what other talented designers have thought of it. If your budget is over $1000 and want a high end designer, this is the way to go.
Out of these 3 options, we’ve looked at a marketplace, a contest platform and a social network as a method of sourcing logos. They each conveniently divide themselves up into budget categories for us to choose from.
Recently, I did a study of how important domain extensions like .com, or more specifically, how common they appear in Google search engine results. These numbers are derived from tens of thousands of tests, which is a sample size large enough to consider this data fairly accurate.The data was gathered from a server IP based in France. However, this didn’t have much of an effect on the results as only 0.5% of the first-page results came from .fr domains.
I found that out of tens of thousands of results, 79.9% of the first page results were from .com domains. As for the .net extension, 1.17% came from .net domains. The .org extension held much of the remaining share left behind from the .com domains with a 9.6% market share in the SERPs. Now the .info domain is where a big answer is shown. Only 0.07757% of the results were .info domains. This really explains how useless .info domains are when it comes to SEO.
When I looked at just top 3 results, 78.497% of the domains were .com.
This data was gathered by Josh MacDonald via Python scripting on December 20, 2014. Anyone who wishes to use this data, please pay respect and give credits to this page.